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Blue Cross Blue Shield of Tennessee Taps FarmboxRx for Food as Medicine Initiative

August 8, 2024
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Blue Cross Blue Defend of Tennessee (BCBST) is partnering with wholesome meals firm FarmboxRx to handle meals insecurity throughout the state, the businesses introduced Thursday.

Boston-based FarmboxRx contracts with payers (primarily Medicaid and Medicare applications) to ship produce bins, cooking kits, instructional supplies and pantry gadgets to sufferers’ doorways. It operates in all 50 states and works with greater than 90 well being plans, together with Molina Healthcare of New Mexico.

By way of the brand new partnership, FarboxRx’s assist is opening as much as an extra 3.5 million members in Tennessee. BCBST members will obtain wholesome meals deliveries after they full preventive well being screenings, like a diabetic eye examination, A1c blood take a look at, blood stress management and well-child visits.

The deliveries come as soon as a month and embody recent produce and non-perishable pantry gadgets. Additionally they embody instructional supplies about their situation and lined well being advantages. These supplies could be supplied in a number of languages and are supposed to “encourage members to undertake a proactive and knowledgeable strategy to their well-being and the well-being of their households,” based on the announcement.

“Our aim with this partnership is to additional our mission of getting wholesome meals within the fingers of those that want it most, whereas selling self-efficacy amongst susceptible populations and enhancing well being outcomes,” Ashley Tyrner, founder and CEO of FarmboxRx, informed MedCity Information. Tyrner constructed FarmboxRx based mostly on her personal expertise as a single mom residing on meals stamps in a rural meals desert.

Tennessee is in want of further meals and diet assist. At present, one in seven folks in Tennessee battle starvation, and 40% of households with youngsters are meals insecure. The highest 4 contributors to meals insecurity are incapacity and illness, fastened revenue, age and being a single dad or mum, based on a current report from FarmboxRx. BCBST additionally not too long ago launched a well being fairness report that particulars the social threat components, reminiscent of entry to wholesome meals and housing, that have an effect on well being disparities within the state.

“To slim well being disparities, we have to first deal with the social determinants of well being affecting these communities,” Tyrner stated in a press release. “Meals insecurity is a multidimensional subject – and it’s not all the time so simple as gaining access to meals. Given the distinctive challenges every neighborhood faces, it’s essential we assess state-specific obstacles to diet and subsequent well being points.”

The partnership comes after FarmboxRx launched a maternal well being program in March, which is customizable by well being plan and sends members a meals field with instructional content material.

Meals as drugs is a rising area within the healthcare business. Different startups addressing meals and diet embody Season Well being, NourishedRx and Fay.

Photograph: fcafotodigital, Getty Photos



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Tags: BlueCrossFarmboxRxFoodInitiativeMedicineShieldTapsTennessee
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